News

Creative Specialties International® Partners With Vanco To Distribute SecureMount™ Anchors

3/29/2010

North Olmsted, Ohio - Creative Specialties International®, a division of Moen Incorporated, announces a new exclusive partnership with Vanco International, LLC to market, sell and distribute Creative Specialties’ SecureMount™ Anchors for Flat-Panel Televisions to the U.S. electronics market.

Originally launched in October 2008, the unique anchor system features an innovative design that makes it possible to quickly, easily and securely install a flat-screen television anywhere on the wall - with one stud or no studs.

“While we are experts at product innovation, we’re new to the low-voltage home theatre market,” said Tim Bitterman, group marketing manager, Creative Specialties International, a division of Moen. “On the contrary, Vanco is deeply entrenched in this market with strong relationships with our potential customers.”

Vanco brings years of experience in the electronics industry and is committed to providing leading edge electronic accessories to emerging new markets. In addition to marketing the SecureMount Anchors to its extensive network of professional trade and retail partners, Vanco will help support the innovative product through trade shows, catalog placement, advertisements and routine sales efforts.

“We are very excited about this new partnership,” added Bitterman. “With our innovation and their market knowledge, we’re confident this will be a win-win situation.”

For more information on SecureMount Anchors for Flat-Panel Televisions, visit www.vanco1.com or call 800.626.6445.

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Creative Specialties International (CSI), a division of Moen Incorporated, provides innovative solutions for today’s bath, including fashionable bath accessories, Home Care® by Moen® bath safety products in a wide assortment of styles and finishes and SecureMount Anchors for flat-screen television installation.

Contact: Tammy Howard
Marketing Communications Manager
Creative Specialties International
(800) 321-8809 Ext. 2346
tammy.howard@moen.com

Kristi Stolarski or Alissa Kiktavy
Falls Communications
(216) 696-0229
kstolarski@fallscommunications.com or akiktavy@fallscommunications.com

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